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How Predictive Intelligence is Driving the Future of Marketing
, CMO, Delta Air Lines
, Founding Partner, WndrCo
, General Partner, Blitzscaling Ventures
, VP, Global Digital Marketing, NVIDIA
, CEO and Founder, Alembic Technologies
For over a century-and-a-half, businesses have grappled with optimizing marketing efficiency. While digital marketing has enhanced accountability, it still struggles to accurately measure offline channels, which make up nearly 40% of global advertising expenditure. Join us as we delve into the future of marketing analytics and discover how predictive intelligence is transforming enterprise marketing strategies. We’ll explore how predictive marketing analytics is becoming an essential tool for CMOs, empowering them to shape future outcomes with unparalleled precision and drive revenue growth.